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Senior Care Authority Named a Top 100 Franchise for Women by Franchise Business Review

Independent Survey Shows Female Franchise Owners Are Highly Satisfied with Senior Care Authority’s Performance


Petaluma, Calif., Mar. 11, 2024 – Senior Care Authority has been recognized by Franchise Business Review as a 2024 Top Franchise for Women. Only 100 brands were named to the annual list of award winners.

Senior Care Authority® was founded in 2009 by Frank Samson and currently serves over 100 locations in 30 states. The network consists of professionally trained and experienced local senior advisors who assist families with the overwhelming challenges associated with selecting the best options in assisted living, memory care, nursing care, and navigating through a complex healthcare system.

“We live in a time when entrepreneurial ventures have become more common than ever – women, especially, are feeling empowered and confident about starting their own businesses. We are instinctively supportive and empathetic, making us natural networkers and compassionate advocates for families. I am constantly amazed by the women who come into our network – by their high-level skills, technological savvy, and their ability to bring their soft skills to the table to improve and enrich the lives of our clients,” explained Marcy Baskin, Vice President of Franchise Support and Training. “Owning a Senior Care Authority franchise is a powerful vehicle for combining these qualities and a desire to do good work in the world, with a robust training and support program behind you.”

Franchise Business Review (FBR), a franchise research firm that performs independent surveys of franchisee satisfaction, provides the only reviews of franchises based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes its rankings of top franchises in its annual Guide to Today’s Top Franchises, as well as in quarterly reports throughout the year that recognize the top franchises in specific sectors.

Senior Care Authority was among 350 franchise brands, representing over 8,500 female franchise owners, that participated in Franchise Business Review’s research on the Top Franchises for Women. Senior Care Authority’s franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems, including leadership, training & support, financial opportunity, and work/life balance.

“Franchising is a terrific option for women seeking business ownership on a full- or part-time basis,” said Michelle Rowan, president and COO of Franchise Business Review. “With so many franchise opportunities to choose from, it’s critical to do in-depth research to understand how satisfied current female franchise owners are with the training and support, work/life balance, financial opportunity, culture, and leadership of any brand they’re considering before making an investment. When you look at the brands on this year’s list of the Top Franchises for Women, 89% of women said they enjoy being part of their franchise organizations and 88% said they enjoy operating the business, making them all excellent options for women looking to make the transition to business ownership.”

Visit FranchiseBusinessReview.com to see the full list of the 2024 Top Franchises.


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