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Fitness for the Brain

Michael Gelfgot is the Chief Operating Officer for Activate Brain & Body. His drive to be a different kind of health club started 20 years ago. Between Gelfgot and his partners, they operated 23 health clubs.

Now Mike and his partners are opening first of its kind, Activate Brain & Body, a cutting-edge brain & fitness think-tank growing into a chain of brain health studios. Combining brain training and physical training, Activate Brain & Body is looking to re-engineer fitness as upstream preventative healthcare.


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