About Us

A father and son smiling happily together against a transparent background.

Connect with an Advisor

Meet with a certified senior care advisor based in your area, familiar with local options.

Home & Care Selection

You can be confident that any provider we recommend meets our highest standards.

Eldercare Support

We’ll schedule tours and accompany you on visits, so you can get real-time feedback.

Senior Care Authority

If you are looking for senior placement services in Shenandoah Valley & Blue Ridge and the Surrounding Areas, then call our local owners to set up your consultation.

Meet the Owner

Kelly Ott, CSA, CDP, Best Selling Author Senior Care Strategist and Advocate

Kelly Ott, CSA, CDP, Best Selling Author

Senior Care Strategist and Advocate

Dementia Care Consultant

Best Selling Author/Artist

Local Owner

Kelly Ott is a Certified Senior Advisor, Certified Dementia Practitioner, and best-selling author serving families in the Shenandoah Valley, VA, and surrounding areas. With thirty-plus years in the clinical hospital and outpatient administrative roles, she is well-equipped to advocate for your loved ones in the healthcare system. She focuses on your family circumstances and offers options to help you make informed decisions.
Her personal experience as a primary caregiver for her parents has given her firsthand knowledge of the challenges and stresses involved in seeking and providing care for aging family members. She is compassionate and understands the importance of making informed decisions. Kelly strives to help families navigate the complexities of elder care with confidence and peace of mind. Additionally, she is committed to educating families on effective strategies for managing daily challenges and promoting a healthy, thriving environment, especially in understanding dementia and Alzheimer’s. Kelly provides expert advice and assistance, shouldering the burden and allowing you to concentrate on your relationship with your loved one.
Beyond her professional expertise, Kelly is also an artist who hosts events focused on caregiver support and therapeutic expressions. Her journey -especially while caring for her mother with dementia- taught her the value of these artistic outlets in the healing process.
Deeply involved in the community, actively supporting senior safety initiatives, and planning Alzheimer’s awareness events and walks. Kelly aims to make a positive impact by providing knowledgeable support to older adults and their families, helping them save money, reduce stress, and find personalized care and living options tailored to their unique needs. She collaborates with other healthcare and ancillary service professionals to manage all of the challenges you face.

Senior Care Advisor visiting and going over information with senior clients

Your Advisor will meet with you in person to discuss your options and then accompany you on visits to places that meet your criteria. We ensure that all your questions are answered, and assist with paperwork and negotiations. The hallmark of our service commitment is that we are by your side every step of the way.

We are paid a referral fee by the communities and care homes so there is no cost to you for our placement services. In the rare case where we are not contracted with a community, your Advisor will let you know at the outset and explain any fees that might be incurred, should you choose that location. You can expect total transparency from us and we respect your right to choose.

Company History

Senior Care Authority

Senior Care Authority® was founded in 2009 by Frank and Michele Samson of Sonoma, California. They opened a local placement agency and learned everything there was to know about finding the right care situation for an older adult needing help with activities of daily living. They came to the Senior Care space with successful business development skills in their past as well as personal family experience finding care solutions. The business took off, primarily due to their diligence, compassion, and commitment to helping families.

Headshot of Frank M. Samson, CSA, Founder & CEO

Get in Touch

Ready to Get Started?

Have questions or need guidance on senior care? We’re here to help. Fill out the form below, and one of our trusted advisors will reach out to support you and your loved ones.

Smiling adult daughter hugging her elderly father, ready to start their assisted living placement journey