2009 – Senior Care Authority began
- Senior Residential Placement Service to help families identify the best location for seniors to live and be cared for.
- Based in Sonoma, CA servicing 4 main counties north of San Francisco.
2010-2012 – Initial Development
- Senior Care Authority became the largest, senior placement agency in the North Bay (area north of San Francisco)
- Built the Senior Care Authority Website, including assisted living directory, blog and valuable content.
- Built state-of-the-art Customer Relationship Management (CRM) Program for Senior Placement Agencies.
- Developed the online lead generation program integrating it with our Customer Relationship Management System.
2012-2014 – Training/Coaching Program
- Developed a 2-part training program (online training/coaching) to assist those wanting to set up their own placement agency under their own brand, own website, own brochures, etc.
- Further development of CRM/Referral Program for those that have been successfully operating an existing placement agency.
- Provided assistance (training, CRM, Referral program) to over 30 agencies.
- Tested and continued to improve:
- Added over 25,000 pages of valuable content on website attracting over 20,000 visitors a month and rated higher (Alexa traffic rank) than any other full-service placement agency or placement agency franchisor in the United States.
- Referral Program – increased the number and quality of leads nationally through effective online initiatives and strategic partnerships.
- Enhanced CRM with greater functionality including mobile app on Apple, Google, Microsoft products.
4th quarter, 2014-present
- Through past 5 years of experience and testing programs, Senior Care Authority franchises it’s system nationwide.
- Expanded training program for franchisees to over 40 hours of online training.
- Enhanced Coaching program including onsite visitations.
- Initiated proven, marketing initiatives for franchisee growth
- Continued enhancement of Senior Care Authority Website:
- Assisted living directory
- Company Blog
- Aging Boomers podcast
- Valuable content
- Franchisees own, customizable sites
Senior Care Authority Franchise: Senior Living and Care Solutions