TRANSCRIPT
I’ve spent my entire life being a salesperson, a sales manager, and a sales coach. I always believed that the work I did was helping people, but none of it compares to the incredible feel-good aspect of what we do here.
Almost on a daily basis, families hug me and say, “Oh my gosh, Mike, I don’t know what we would have done without you.” That’s the kind of feeling I get from this work every single day. I can literally see the stress coming off the shoulders of the people I’m working with. Even on the very first phone call, they’ll say, “I feel so much better already.” That’s the takeaway you get from doing this work.
Placements in skilled nursing facilities are different because those facilities do not pay referral fees. So if I want to get paid for that business, I have to charge the family directly. It has been a wonderful addition to our business — about 20% of our revenue comes from this area — and it’s important because families truly need the help. They are often glad to pay our fees because we’re solving real problems for them.
Senior Care Authority is a wonderful business opportunity. But more than that, it’s a wonderful business to work in.
